Startup Advice

EcoSprout Wants to Help You Grow

By Evolution Accelerator | November 30, 2020

Literally, EcoSprout wants to help you grow, and not just your investment portfolio. They want to help everyone grow food at home. In fact, the company is based on the belief that Every home should have an indoor farm to support their family with fresh produce. They want to provide the system, components, and knowledge…

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Wind Harvest Finds a New Avenue to Harvest Revenue

By Evolution Accelerator | November 18, 2020

Startups often have a problem during the process of creating a viable product: you need money to develop that product, and that means you need investment funding. But without sales and revenue, most investors won’t touch you. It’s a chicken or egg type things. Which comes first? Sales and the resulting revenue or investor funding.…

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How Much Funding Should You Raise?

By Evolution Accelerator | November 10, 2020

This common is almost as common a question as the classic, “Are we there yet?” posed by children on road trips. Because every startup needs capital to operate with, but how much? That question leads to several more, but the reality of the situation is: “It depends.”   There are three primary things to be…

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The Feedback Loop: Are You Coachable?

By Evolution Accelerator | November 3, 2020

If you ask the average startup founder “Are you coachable?”, you will get a resounding, “Yes, of course I am!” The problem is often that the definition of being coachable may vary from person to person. Can you take customer feedback without feeling like someone called your baby ugly? How quickly do you respond to…

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Connecting on LinkedIn: Building a Network that Works

By Evolution Accelerator | October 26, 2020

LinkedIn is a great place for business leaders to network. In fact, it is the go-to network for B2B conversations and marketing. People go to Facebook to unwind and relax, and the same is true of Instagram. They go to LinkedIn for more than just job hunting. They go to connect with companies, get advice,…

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Due Diligence: What Investors REALLY Want To Know

By Evolution Accelerator | October 14, 2020

When you look at the words Due Diligence, startup founders seeking funding shudder just a little bit, especially if they live on the creative side of things. Because due diligence is a little bit scary. It’s like stripping down in front of the doctor for a physical exam. You know you have to do it, but there’s…

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Watching Wellness: VC Investment Trends and What’s Next

By Evolution Accelerator | October 2, 2020

Venture Capital has shifted during COVID-19. It’s not unexpected, but there are some trends to watch. Thanks to the CB Insights platform, we can get a closer look at what is happening in the wellness space and others. Here are some of the key VC Investment trends, and what to watch for next. Double Down…

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I See You: Fighting Remote Invisibility and Promoting Team Engagement

By Evolution Accelerator | September 29, 2020

One of the wins of remote work and developing remote teams is that developing diversity in the workplace, especially that of a startup, is easier than ever. Your employee pool can literally come from anywhere in the world, and more and more workers and companies are jumping at the possibilities.  However, one of the challenges…

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4 Types of Market Segmentation & How To Segment

By Evolution Accelerator | September 22, 2020

Sellers can choose to pursue consumer markets, business-to-business (B2B) markets, or both. Consequently, one obvious way to begin the segmentation process is to segment markets into these two types of groups. Different factors influence consumers to buy certain things. Many of the same factors can also be used to segment customers. A firm will often…

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If the Product Doesn’t Fit the Market you Must Pivot

By Evolution Accelerator | September 17, 2020

Perhaps some of the most quoted and famous words from the “trial of the century” are: “If the glove does not fit, you must acquit.” It’s a silly untruth, but one that has stuck with the legal world. But what about startups, and a little something called Product Market Fit? To coin a new saying,…

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